Filed under: Business Trends
The conept of tiny downloadable movies is starting to seem really old and really boring.
In this day and age where most people can download a 25mb file in 5 minutes who really wants tiny clips?
We must provide high quality entertainment customers like so much they pay for more!
10 - 10 second long low quality movies tightly compressed is just not hot!
Its a pain in the ass to download alot of little movies +
They end up looking like shit! - yet this is the industry norm!
Its no wonder many take to P2P and other alternatives for immediate gratification.
Most movie galleries are low quality and leave the average viewer unsastifised.
As prices on bandwidth keep dropping and broadband grows broader things will change.
This practice of tiny low quality clips is nearing the end of its life cycle.
Lets just wait and see.
Thats all for now!
2 Comments so far
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I suppose that depends on what game your playing.
If your trying to alienate and frustrate the surfer then short clips are a GO.
Our job is to get the surfer to the tour and make a sale, question is if the videos are low quality and annoying will this really motivate a purchase?
If you can provide quality at the same cost as current promotions, then its ideal to at least split test the two methods.
Comment by Pimpsticky.com 10.10.05 @ 5:57 pmLeave a comment
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Isnt the idea though, in this what you talk about, to not actually give the surfer a lot to look at, so as he does feel a need to “go Further” to get what he wants in the opes of him actually buying a membership?
Why would you be Pioneering for More Quality Free Content, when that simply defeats the object of the game?
Comment by Albert 10.10.05 @ 5:27 pm