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Print Interviews Are Dead In The Online ERA
Wednesday September 14th 2005, 7:52 am
Filed under: Business Trends

Urgent: If your website is the unfortunate residence of text only interviews and articles your potential to reach clients and deliver your message is being curbed!

Note: It is a known fact most internet users skim and choose not to read ( do some searches on Google see for yourself )

Suggestion: Utilize the power of the human voice and if possible moving images to deliver your message faster and more accurately.

Howto: Its relatively easy these days to record teleconfrences and relay them either as live radio events or archive them for download.

Question: Do you think that people read articles and interviews online more than once?

Question: When was the last time you listend to a piece of audio more than once in a single day? If you listen to the radio the answer is everyday.

Both Worlds: If you can, create text transcripts of your content for those that still like to read such things. This will be good for search engines.

Reality Check: Multiple mediums of delivery equates to mutliple streams of income from multiple advertising sources

Thats all for now!


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